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Which Social Media Platform is Right for Your Brand?
There has been an absolute bucketload of social media platforms popping around recently, such as Instagram, Facebook, even Pinterest. A Lot of these platforms offer a fantastic free place to market your online business, but which is right for your brand?
Don’t get me wrong marketing is hard, and expensive, but with social media, you offer potential clients awesome snippets of your business every single day, free of charge! Yet, there are so many social media platforms out there and not all of them will fit your brand or business. So, in this article, I am going to give you all the tips and tricks to find out which social media platform is right for your ever-growing small business.
Instagram is quite possibly my very favourite social media to market with as the platform provides an easy way to boost posts and their hashtag feature is far ahead of the rest of the pack. However, Instagram isn’t truly open for every single niche. For instance, if you were an oil-burning company, I don’t see a future for you on Instagram. My favourite business niches to grow on Instagram are Food, Fashion, Beauty and Art. Instagram can prove to be quite difficult due to the fact that they are very friends and family-centric, yet I believe if you play your cards right you do very well on this platform.
